insider's portal

Creating an intuitive patient portal to centralize crucial post-operative information.

CLIENT

ROLE

UX Researcher & Designer

TOOLS

Figma
Google Docs

DURATION

Mar-Apr 2025, 6 Weeks

CONTEXT OF THE PROJECT

Completed as an academic project alongside classmate and fellow UX designer, Chloe Choi.

Completed as an academic project alongside classmate and fellow UX designer, Chloe Choi.

Completed as an academic project alongside classmate and fellow UX designer, Chloe Choi.

overview

THE PROBLEM

The clinic lacks a centralized system leading to patients struggling to find clear, accessible information about their surgical recovery.

In the secondary ticket market, buyers and sellers feel uncertain, lack control over transactions, and struggle to verify ticket legitimacy, leading to frustration and mistrust.

Clinic staff are only available during regular operating times

Patients receive inconsistent instructions and support

No direct channel for post-op questions or follow-up

THE OPPORTUNITY

To develop a user-friendly, secure patient portal that empowers patients to manage their recovery confidently and reduce staff workload.

A peer-to-peer ticket resale platform that emphasizes trust, transparency, and ease of use to empowers users to resell or purchase event tickets confidently.

Reduce staff load with a self-serve FAQ

Standardize communication to ensure consistency

Add a secure contact form for follow-up questions

CONSTRAINTS

Time

Balancing classwork commitments with the project timeline.

Knowledge

Balancing user experience with healthcare compliance and privacy requirements.

Resources

Limited feedback rounds and staff availability for user testing in a busy clinic.

MY CONTRIBUTIONS

  • Led content strategy and information architecture to ensure clarity, accessibility, and alignment with patient recovery timelines.

  • Designed the layout and user flow, including homepage messaging, navigation, and button interactions.

  • Developed the FAQ section, sourcing common questions from staff and organizing answers into intuitive categories for faster access.

  • Created wireframes and prototypes in Figma for desktop view to test ease of use and visual hierarchy.

  • Collaborated with clinical staff to ensure medical accuracy, tone, and consistency across all digital materials.

  • Crafted microcopy for buttons, headers, and alerts that maintained the clinic’s tone while guiding users with confidence and care.

1 | prototyping & designing

1 | prototyping & designing

DESIGNING THE PRODUCT

When designing the Insiders Portal, I collaborated closely with stakeholders to turn clinical feedback into a patient-centered experience. This meant prioritizing clarity, accessibility, and emotional reassurance to support users during a stressful recovery period.

By refining content and streamlining the interface, we aimed to reduce confusion, ease staff workload, and build patient confidence through thoughtful design.

When designing Ticket Ties, I worked closely with my team and mentors to translate our user research to reflect our real user pain points. This resulted in focusing on clarity, speed, and trust, in order to build user confidence and simplify the resale process.

I aimed for the prototypes to balance function with transparency for a seamless, mobile-first marketplace.

When designing Ticket Ties, I worked closely with my team to translate our user research into a seamless, mobile-first marketplace to reflect our real user pain points. balance function with transparency.

This process resulted in the prototype focusing on clarity, speed, and trust, in order to build user confidence and simplify the resale process.

KEY FEATURES

  1. Centralized Information Hub
    The portal consolidates all recovery instructions into one easy-to-access location, helping patients avoid confusion caused by scattered documents or verbal directions.

  1. Secure Contact Form
    A built-in form allows patients to safely submit post-operative concerns directly to clinic staff — enabling timely, private communication without relying on phone calls.

  1. Self-Serve FAQ Section
    An interactive FAQ section addresses frequently asked questions in a clear, organized format — reducing repetitive inquiries and empowering patients to find answers independently.

IMPACT

Improved Patient Understanding

Implement features such as downloadable PDFs and an FAQ section to cater to different learning styles.

Implement features such as downloadable PDFs and a self-serve FAQ section to cater to different learning styles.

Reduced Administrative Burden

Minimizing the number of phone inquiries related to surgery recovery.

Minimizing the number of repetitive inquiries related to surgery recovery with standardized channels of communication.

Streamlined Patient Experience

Access to a direct form system that allows patients to communicate with clinic staff regarding follow-up care and questions through a single digital touchpoint.

Access to a direct form system to communicate with clinic staff regarding follow-up care and questions.

2 | reflection

MY TAKEAWAYS

Working on the Insiders Portal was a deeply rewarding experience and a meaningful opportunity to apply my UX and content strategy skills in a real healthcare context.

The project brought a mix of complexity and creativity—balancing clinical accuracy with user empathy pushed me to think more critically about accessibility, clarity, and emotional tone. I appreciated the close collaboration with stakeholders, which shaped the final design into something both practical and people-focused.

WHAT WORKED WELL

Microinteractions Matter

Small details like helper text, loading messages, and form spacing significantly shaped the user experience.

Accessibility is Essential, Not Optional

Prioritizing contrast, mobile layouts, and alternative input methods helped reduce friction for a diverse patient audience.

Design is Collaborative

Working closely with stakeholders and incorporating clinical feedback early helped ensure the portal was both usable and medically accurate.

Working closely with stakeholders helped ensure the portal was both usable and medically accurate.

WHAT I'D DO DIFFERENTLY

Integrate Visuals

Including diagrams or visual aids in early drafts may have improved clarity for patients with lower health literacy.

Anticipate Edge Cases

Some issues (like form submission anxiety or image upload challenges) could have been addressed earlier with stronger UX planning.

Testing with Real Patients

Testing with actual users early in the process could have revealed emotional and accessibility needs sooner.

CONTINUING THE PROJECT

art&fact have expressed interest to continue the project and furthering the current scope to maximize the usability and accessibility of the Insider's Portal. Stay tuned for more exciting developments!

connect with me

briana truong © 2025

connect with me

briana truong © 2025

connect with me

briana truong © 2025